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Quickly, efficiently, measureably

 

Do you want the users interested in the products available in your offer come to you, and not your competitors?

Trust us with running Google ADS campaign. We are a member of an elite group of PREMIUM agencies, which proves the best quality of our services.

Google ADS campaigns

HomeOfferGoogle Ads campaigns

Quickly, efficiently, measureably

How does the management of Google Ads campaign work?

Google ADS works on the basis of PPC payment model (Pay Per Click). The costs of individual clicks vary significantly depending, among others, on competitiveness of the phrase and the position of an ad. Promotion in GDN (Google Display Network) works similarly to Google ADS in paid search results. The difference is a display not on Google search engine websites, but on other websites related to promoted phrases (for example on the Internet forum, blogs, etc.), which are a part of Google Partners Network. The payment model is analogical, and the costs of individual clicks are usually lower.

Advantages of Google ADS campaign/ad:

  • you don’t have to wait long for the effects
  • you have full control over the process and costs of the campaign
  • your ad is guaranteed to be emmitted (providing it complies with Google regulations)
  • you have a possibility to diversify the message depending on the profile
  • interference with website structure is not necessary

What distinguishes us?

We are a certified Google ADS Partner. The certificate guarantees possessing the knowledge of current possibilities of Google ADS system, as well as specificities and trends of a successful running and optimizing the campaign. Thanks to the certification, we can offer a free, 600 PLN worth a coupon for an ad in Google, which will increase a budget for clicks (this applies to the companies that haven’t used Google ADS program).

Why should I pay for campaing management?

Google ADS system allows you to create and manage a campaign by yourself. Do you wonder why you should then pay us for running the campaign?
Thanks to our experience and the knowledge of tools such as: Google ADS Editor, Google keyword tool, ads placement and ads diagnostic tool, we are able to manage Adwords campaign faster and more efficiently than unexperienced users of this program.

Some arguments to support our competencies:

  • we know and understand the mechanism of determining the quality score which, thanks to optimization of ads and keywords, allows to obtain higher positions and pay for clicks less than competitors
  • we are familiar with the specifics of launching a campaign, which, taking into account a strong competition, requires a skillful word selection and maneuvering the CPC rates, so that you won’t overpay and at the same time won’t be left out
  • we realize how important account history is in setting the quality score. That’s why we can’t afford to take rash attempts and actions that could effectively “ruin” the account and lower the chance of successful competition with other advertisers in the future
  • we optimize campaigns consequently for chosen strategy by constantly carrying out analyses and taking into account the indicators from Google Analytics statistics. All the time we eliminate the weakest ads and phrases by moving the resources to those that generate the most valuable traffic.

Od aktywacji CSS przez Sempai w naszej kampanii produktowej CPC spadło o 19% . Postanowiliśmy przerzucić te oszczędności na dodatkowe kliknięcia, dzięki czemu sprzedaż z kampanii z miejsca wzrosła o ponad 30%.  Planujemy kontynuować naszą współpracę z Sempai, w tym sukcesywnie zwiększać budżety na kampanię produktową z wykorzystaniem Sempai Shop.

orteo
Jarek Rękas, Co-founder Orteo

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